Who We Are
Built for the
Automotive Industry.
Speedway Events & Productions is a specialist automotive events and content company based in India. Since 2018, we have partnered with the world's leading OEMs to design and execute experiences, media programs, launches, brand activations and on-location content — all built around one principle: bridge the gap between automotive engineering and aspirational storytelling.
The “Brain” behind the brand. A veteran automotive journalist who spent 20 years behind the wheel, Bertrand knows exactly what makes an event unforgettable and how to showcase a vehicle’s “Fitness of Purpose.”
The “Engine” of the operation. Gulam brings unparalleled expertise in event operations and complex logistics management. From cross-country overland expeditions to 24-hour record runs, he ensures that the most ambitious visions are executed with surgical precision.
Excellence
We come from motoring journalism and film. Every program starts with the story the car deserves, then we build the road, the crew and the content pool required to tell it.
Expertise
Himalayan passes, snow programs, 24-hour record runs and 50-day pan-India runs. We plan the logistics, safety and hospitality that make ambitious experiences feel effortless.
Insight
Production
Experiences
Execution
Full Scope
Creative, production and experience, in one team.
Automotive Content Production
Scripting, direction, cinematography and post, built for cars in motion. Multi-camera convoys, drone, tracking rigs and colour, delivered as finished films.
Media Drives
Route design, fleet and convoy logistics, journalist hospitality, technical briefings and daily content dispatches for national and regional press.
Brand Experiences
Owner and prospect programs that put the product at the centre of a story worth travelling for, from concept to on-ground delivery.
Experiential Events
Curated multi-day journeys, winter and altitude programs, driving schools and destination experiences, run with safety and risk management built in.
B-Roll & Social Content
Purpose-shot libraries and vertical-first cutdowns produced alongside every program, so campaigns keep running long after the event ends.
Ad Films & Films
Commercial films, brand films and long-form documentary work, from treatment and casting through to final grade and versioning.
Automotive Launches
Turnkey product launches: reveal design, media management, drive experiences, content capture and post-event amplification.
CSR Films
Story-led films around community programs, shot on location with real participants and finished for corporate, broadcast and social use.
Plant & Corporate Films
Manufacturing and corporate storytelling shot inside live facilities, planned around production schedules, safety and access protocols.
Creative Production
Concept, narrative and design: the idea before the shoot, including naming, key art, decks and campaign architecture.
On-Ground Experiences
Activations, mall and retail programs, dealer engagement and multi-city soft-sell drives with lead capture built into the format.
End-to-End Execution
One accountable team for logistics, permits, hospitality, crew, safety and delivery, so brands brief once and receive everything.